INCREASE INSTORE SALES WITH THESE 3 SIMPLE
PRICE MARKED PACKS
Stock PMPs to reassure your customers they are getting value for
money on their favourite brands.
Run promotions both from shelf and in off shelf space at key
times of year to drive impulse purchases and boost value perception
Staff initiated conversations can triple sales. When it comes to
alcohol, train staff and ensure they can talk to customers
confidently about the category, encouraging them to trade up and
drive associated purchases.
HEAR IT FROM THE TRADE:
"I never used to stock PMPs even though I would see other shops
doing so, because I didn't really understand the benefit. However,
I recently started stocking Smirnoff PMPs and have introduced
others after witnessing first-hand that consumers trust them more.
This has had a really positive impact on sales."
Layes Miah, Grocery Station Store.